99-Cents Only Store Seeks Space on Rodeo

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99 Cents Only Store Photo: SocialWoodlands/Flickr

Ferragamo, Gucci, Chanel, and soon, discount groceries for the 99%. Yes, the 99-Cent Store chain is hoping to establish a budget-friendly beachhead on Rodeo Drive, with the company's president confident that he "would certainly sell significantly more product at our 99¢ Only Stores than any other merchant on Rodeo Drive," even if it takes a roughly two thousand rings of the register to rival the value of a single handbag at Fendi. Anyway, here goes the neighborhood, right Muffy? [HuffPo]